Grow Your Business. Grow Your Life.


How to Sell On Facebook

This is the first post in my How to Sell on Facebook Series. In this series I will be describing in detail the steps to successful monetization of Facebook. I will also include the actual steps to creating one of the most powerful types of ads on Facebook. The key to successful selling on Facebook is to realize that, more times than not, the sale occurs off Facebook not on it. The actual sale occurs [...]


Like it or not, during the past two years, tactics for successful marketing have dramatically changed. In 2013, 1 in 4 people use Social Media. This number is staggering at 1.73 billion users. No matter what business you are in, chances are you will find a large audience of potential customers on Social Media. For example, our Art Gallery and Artist clients can find over 100 million people who have indicated they are interested in [...]

Artist Will Saul, Close

  [caption id="attachment_1182" align="alignleft" width="345"] Artist Will Saul, Close[/caption] The propinquity effect is the tendency for people to be attracted to people and things they encounter often, particularly if they feel they have something in common. It comes from the Latin word propinquitas meaning “nearness.” When people encounter someone or something often, they feel attraction or a bond to the subject or person. Have you ever heard a song you didn’t really like the first [...]