The Social Media Aficionados

Grow Your Business. Grow Your Life.   Join Kalyn's video series to get into the flow of growing your business, growing sales and growing your life in the quickest way possible. In this video Kalyn will talk cover: How do you stand out in the crowd? Be you and Be authentic in your marketing- Only you can do, make or express what you offer IN THE WAY you do it. The more you are authentic and bring this out in [...]

blog ideas

In my last blog post I talked about the importance of blogging. But what should you put on the page? Obviously you’re going to want to talk about your business and offerings, but in order to keep readers coming back you’ll want to blog about a variety of relevant topics. Below I share several ideas to help keep readers engaged, and content flowing. Ditch the sales copy, or at least use it sparingly – Just [...] Join Kalyn in this video to find out why and how Facebook shows updates and how to increase the exposure of your updates.   And we'll answer it in a video - or receive our weekly email to learn about some of the most common questions entrepreneurs have in their online marketing as Kalyn shares common Q&A's as well as offering online courses to let you learn to improve your mindset so that you [...]

Blog, lead, customers

B2C companies that blog generate 88% more leads per month than those who do not and B2B companies that blog generate 67% more leads per month than those who do not - Hubspot If you’re not blogging then you’re missing an important opportunity to connect with customers and expand your business. In fact, increased lead generation is only one of a multitude of benefits to maintaining a regular business blog. As the number of posts [...]

I have a girlfriend who has a gallery. Galleries can be tough businesses because, in Santa Fe, their sales are seasonal. Additionally, their target market – those who have the disposable income to buy art- is a minority of the people. Just yesterday on the news I heard that the average cashier in the US earns about $20,000 a year. My research online yields an average income of $50,000 for couples in the US – [...]

Burrito wrap from Chipotle - They tell, tell, tell

When it comes down to it, every biz wants more sales. Part of that is due the nature of expansion or evolution, we always look to the next level in which our biz is bigger and we’re selling more. It’s also partly due to the recovering economy – everyone could use more sales, sometimes just to sustain themselves. As a marketing specialist, when I first meet a biz owner, I find a common expectation: owners [...]