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Social Marketing

blog ideas

In my last blog post I talked about the importance of blogging. But what should you put on the page? Obviously you’re going to want to talk about your business and offerings, but in order to keep readers coming back you’ll want to blog about a variety of relevant topics. Below I share several ideas to help keep readers engaged, and content flowing. Ditch the sales copy, or at least use it sparingly – Just [...]

Blog, lead, customers

B2C companies that blog generate 88% more leads per month than those who do not and B2B companies that blog generate 67% more leads per month than those who do not - Hubspot If you’re not blogging then you’re missing an important opportunity to connect with customers and expand your business. In fact, increased lead generation is only one of a multitude of benefits to maintaining a regular business blog. As the number of posts [...]

camera

Facebook, Pinterest, Instagram, and even Twitter; what do they have in common to this blog post? All are either purely image based or becoming increasingly reliant on photos and other visual posts. Posts with images on Facebook get more engagement overall, and according to a Hubspot study, even links attached to photos get more clicks. With a new timeline design, photos now appear inline, a photo posted to Twitter receives up to four times the [...]